STUDENT ATTRACTION AND RETENTION

When you’re aiming to boost student numbers, who are you targeting with your marketing? It’s not a trick question, I promise. But I do know your answer already: most Studio Owners would…

I’m a big fan of IKEA. For those that don’t know of IKEA…where have you been?  I’m joking, of course. If you’ve never heard of it, it’s a furniture company that is…

It’s Saturday morning and there I was at 9am – being a flower, sometimes a fairy, but I enjoyed being a lion most of all. Of course you all know I was…

During the first year of my own dance studio, I was also working another job at a clothing store to help support the business. What I’ve found is that this still happens…

Progress. We all want it, right? Whether it’s progress in life (health, relationships or finance) or in our business (new student enrollments or introducing revenue streams, etc.) it’s a goal we all…

I’ll never forget when I started using Facebook advertising to promote my business a few years ago. I had no idea what I was doing, and my method was to have a…

You’ve been working on your Open House event for a month or so.  You have the face painting set, you’ve organised the guest teacher workshops, you have snacks ready to go and…

An interesting topic came up with our members’ online group last week that I wanted to discuss – class capacities. As you would know by now, I’m a lover of the numbers……

This week only, I’ve already looked over about 20 dance studio websites—which is what sparked today’s post. You see, time and time again I visit a studio’s website only to see one…