The highest-level, expert-coaching program available for dance studio owners
ARE YOU RUNNING YOUR STUDIO, OR IS IT RUNNING YOU?
Ever feel like you're wearing 17 hats, constantly putting out fires and getting nowhere fast?
You're not alone! Many dance studio owners struggle with the business side of running a successful studio. Which makes total sense. There’s no business degree specifically tailored towards dance studio owners. Well, not really... until now!
With the highest caliber of expert knowledge, personalized support and strategic coaching available specifically for studio owners today, The Inner Circle is basically like business school, but way more fun!
You’ll get unlimited access to dozens of proven, plug-and-play templates and systems to fill gaps you didn’t even know existed. Our world-class coaches will help you map out a crystal clear strategic vision that’s 100% unique and tailored to your specific business goals and definition of “success.” And with personal check-ins, fun contests and regular coaching calls, you’ll have all the accountability, support and motivation you need to reach those goals.
You’ll also get 24/7 access to a collaborative community of growth-oriented studio owners who are teeming with innovative ideas and feedback. Plus, continuous training and education from world-renowned industry experts to encourage and inspire you to stay ahead of the curve and the competition.
You’ll get unlimited access to dozens of proven, plug-and-play templates and systems to fill gaps you didn’t even know existed. Our world-class coaches will help you map out a crystal clear strategic vision that’s 100% unique and tailored to your specific business goals and definition of “success.” And with personal check-ins, fun contests and regular coaching calls, you’ll have all the accountability, support and motivation you need to reach those goals.
You’ll also get 24/7 access to a collaborative community of growth-oriented studio owners who are teeming with innovative ideas and feedback. Plus, continuous training and education from world-renowned industry experts to encourage and inspire you to stay ahead of the curve and the competition.
Ready to jump out of bed excited to get to your studio every morning?
When you join The INNER CIRCLE
you get...
- 9-Week Onboarding
- 1:1 Annual Game Plan
- Quarterly, Monthly and Weekly Planning Sessions
- Studio Growth Curriculum
- Done-For-You Systems
- Monthly Master Classes
- Facebook Ads Training
- Studio-Specific Financial Coaching
- Round-the-Clock Community Support
- Strategic Vision-Setting
- Expert Coaching
- Team-Building Opportunities
- Priority Customer Service
join the
As a studio owner...
we understand that there are a lot of challenges
But we want to take you through tackling these in a way that creates the greatest long term success no matter what the future brings.
The best step you can take towards a confident future is to fill your in-studio, virtual classes, or a combination of the two! This will immediately boost your student numbers and in return, your available revenue.
WHAT’S INCLUDED IN THE INNER CIRCLE?
PROVEN STRATEGIES FOR GROWTH
BUSINESS SCHOOL FOR DANCE STUDIOS
Think of our Studio Growth Curriculum as a university for Dance Studio Owners. Inside the Inner Circle we have 9 core subjects that are taught through videos and templates. Our members call them “plug and play” systems because all of the work is done for you.
We’ll provide a timeline mapping out which subjects we recommend you conquer and in the order you should complete them for maximum success. You can access the curriculum anytime through our Inner Circle membership portal. You have the option to follow our recommended yearly plan, or go at your own pace! The choice is up to you.
THE INNER CIRCLE TEACHES + SUPPORTS YOU ON...
- The Customer Journey
- The Enrollment Process
- Student Attraction Marketing
- Writing for Your Audience
- Content Calendar
- Paid Advertising
- Building A Knockout Brand
- Outside-the-Box Marketing
- 12 Month Marketing Calendar
- Keeping Students Year-Round
- The Customer Experience
- Numbers 101
- Financial Model
- Class Capacity
- Pricing Structure
- Budgeting
- Revenue Streams
- Systems Playbook
- Handbooks
- Project Planning
- Goal Setting/Vision Casting
- Productivity
- Org Chart & Team Growth Planning
- Team Meetings
- KPIs
- Performance Reviews
- Hiring Funnel
- Team Onboarding
- Position Descriptions
- Communication
- Wages & Pay
- Team Retreats & Training
- Personality Tests
- Seven Figure Studio Mindset
Monthly Master classes
Our Inner Circle Coaches will be holding brand new, LIVE Master Classes each month! Every month, you’ll learn a new done-for-you system that will come with a workbook, templates, and/or scripts where applicable. Once implemented, these done-for-you systems will amplify your studio growth and help you start earning quick wins right away.
We put together the industry’s BEST coaches who will share the secret sauce that we really don’t share anywhere else. It’s “next level” information that you won’t find in any other program videos, podcasts, webinars or community.
Facebook Ads Trainings with Tracy Morgan
Inner Circle members have access to a deep dive, up-to-date training with Facebook Ads expert, Tracy Morgan. Tracy will help you update your Ads strategies, find out what’s working these days in the paid ads space -- and more importantly -- what’s NOT working. That’s in addition to her daily support in the Facebook group and your monthly expert coaching calls.
Team Retreats
Inner Circle members will have the opportunity to invite their team members to bi-annual virtual retreats hosted by the DSOA. There are breakout workshops for sales teams, operations, customer service and more departments essential to healthy studio growth.
These team trainings are designed to train your team in the latest systems to streamline your business, as well as provide new ideas and inspiration.
Want CONTINUOUS EDUCATION & STUDIO-SPECIFIC STRATEGIES from industry-leading experts?
PERSONALIZED SUPPORT & BUILT-IN ACCOUNTABILITY
9-Week onboarding
Your Inner Circle journey starts with a Welcome to the Family Call with our Member Success Director to give you a virtual tour of your Inner Circle Membership. From there, we provide a clear plan for your first 9 weeks so you can best leverage the Inner Circle's resources and begin to implement what you learn quickly, without feeling overwhelmed.
1:1 Annual Game Plan
After your Welcome to the Family Call, you will start your journey inside of our 8-week On-Ramp program. Each week will get you focused on the most important systems inside of the Inner Circle for getting results right away. At the end of your 8 weeks inside On-Ramp, we will schedule a 1:1 Annual Game Plan with your Studio Growth Coach. The goal of this 45-minute call is to map out your next 90 days with us and how we are going to achieve 3 big wins during that time. Brainstorming and strategizing your 3 big wins will be the primary focus for this call.
Some common 90-day wins include:
- Hiring and training a new office manager
- Reducing teaching hours by 40-60%
- Increasing their take home wage
- Spending 1-2 additional nights at home with their family
- Re-launching their preschool dance department with a stand out brand
- Putting in place a sustainable financial model that increases the profit margin by 5-10%
- Finding 5 additional hours a week by implementing our planning systems
- Boosting student retention by 5-15% month over month
You’ll walk away from this session with a clear vision and step-by-step execution plan for the next 90 days.
Priority Customer Service
Our Inner Circle members are our priority and to ensure we reply to any questions or enquiries, we have a dedicated email address for you. You won’t have to wait at the end of an email queue. Your emails go to the top of our list and will be answered quickly by our Member Success Team.
You can also utilize our exclusive Inner Circle SMS Customer Service, for convenient help from our team when you’re on the go!
Weekly Office Hours
Our group calls are where the rubber meets the road.
This is sacred time we dedicate to your specific questions and obstacles. Our ‘Office Hour’ sessions are where we tackle immediate issues like:
- Your new student enrollment campaign bombs
- You lose your best teacher
- You have a parent causing havoc in the studio
We also celebrate your wins and highlight your successes to inspire and empower the group.
At least once a week, we host group coaching calls exclusively for Inner Circle members to deliver exclusive training sessions and help you with whatever questions or issues you might need help with that week.
You not only get access to our coaching staff on these calls, you also get to connect with other Inner Circle members who may have faced your exact challenge and have come out the other side a winner.
And, one of the most important aspects of the call is… ACCOUNTABILITY.
The group (including our coaches) will keep you on track to make sure you hit your targets.
Think of it like a “booster shot” for your quarterly plans. We are there to support you!
All calls will be recorded and placed in our Inner Circle member website so no need to worry if you miss one.
Monthly Expert Coaching
Experts like Kim McSwain (our people & programs guru), Tracy Morgan (our Facebook ads fairy godmother), Kody Thompson (website & automations) and Shannon Simmons (finance expert) will go live once a month to share their wisdom, strategies and tips for studio success.
Want personalized support & accountability from our team of world-renowned coaches?
COLLABORATIVE COMMUNITY & TRANSFORMATIVE EVENTS
ROUND THE CLOCK COMMUNITY SUPPORT
Inside the Inner Circle you’re always supported and have access to answers quickly when challenges arise. Our team will ensure that you stay on the right track and are knocking your goals out of the park.
To do that, you need checkpoints. You need to be accountable. You need answers when times get tough. That’s why you’ll have access to an Inner Circle members-only private online group where you will receive round the clock support and feedback from our private global community.
The information that will be shared in this group won’t be available anywhere else. It’s nothing like the DSOA Facebook Group. It’s really next level thinking and strategies.
CRYSTAL CLEAR STRATEGIC VISION & COACHING
Map Out Your Week Sessions
Each Monday, Clint will go live to help you map out your goals for the week and get “unstuck.” You’ll have direct access to ask anything you like during Clint’s Office Hours. Nothing is off limits and Clint won’t leave the call until everyone feels their questions have been answered and their challenges have been overcome. Clint will also make sure you leave equipped with the resources you need to tackle that week’s BIG goal.
30-day Monthly Planning Sessions
On the first Monday of every month, you’ll be invited to our 30-day Planning Session. Hosted by Clint, these sessions are designed to map out your goals for the next 30 days and how to get there.
Quarterly 90-day Planning Sessions
People often ask us how our Inner Circle members achieve such big results. Our 90-day Planning Sessions are a key ingredient in our massive studio success formula.
These happen live and on a quarterly basis. Each member is required to send in their plans so the mentoring team can track your progress during the following months. These powerful sessions throughout the year give you the clarity, direction and focus you need to achieve your business growth goals.
We’ve also introduced a brand new scoring system for tracking your progress quarter-to-quarter. This gives you a concrete idea of where your studio shines and where there’s room for improvement.
Two Options to choose from: Which is right for you?
| What's included? | ||
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MOST POPULAR Monthly Payment Plan |
$1,000 SAVINGS ONE time ANNUAL PAYMENT |
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| Welcome call |
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| Weekly office hours |
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| 9-Week onboarding & 1:1 annual game plan |
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| Studio-specific financial coaching |
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| Done-for-you plans to grow your studio |
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| Monthly master classes & customized strategy sessions with industry experts |
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| Quarterly, monthly & weekly planning sessions |
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| Our entire Studio Growth Curriculum |
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| Team building & additional growth opportunities |
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| Up-to-date Facebook ads trainings |
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| Round-the-clock community support & priority customer service |
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| Monthly group coaching with experts |
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| Free Ticket to Virtual Team Retreat |
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| 1 Day Guest Pass to Virtual Planning Retreat |
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| THE INVESTMENT | Monthly Payments of $500 |
1 Payment of $5,000 (Save $1,000) |
| JOIN TODAY | JOIN TODAY |
The investment
PAYMENT PLAN
Monthly Payments of $500
One Time Annual Payment
$5,000 (Save $1,000)
Still have questions? book a call with a studio growth strategist
join the
READY TO GET STARTED?
The Inner Circle is the highest caliber of expert coaching, hands-on mentorship, personalized accountability and continuous support out there today for dance studio owners. And as you might imagine, a program this transformative and comprehensive is not going to fit everyone’s budget.
We do offer a substantial discount if you pay for your first year in advance. But if a monthly payment plan better fits your current circumstances, we offer that option too.
As an Inner Circle member you get:
CONTINUOUS EDUCATION & STUDIO-SPECIFIC STRATEGIES
- DONE-FOR-YOU PLANS TO GROW YOUR STUDIO
- STUDIO-SPECIFIC FINANCIAL COACHING
- CUSTOMIZED STRATEGY-SETTING WITH INDUSTRY EXPERTS
- MONTHLY MASTER CLASSES
- COMPREHENSIVE ADS TRAININGS
- TEAM BUILDING OPPORTUNITIES
COLLABORATIVE COMMUNITY & TAILORED SUPPORT
- INNER CIRCLE SUPPORT 24/7
- DEDICATED OFFICE HOURS
- ENGAGED COMMUNITY OF STUDIO CEOS, LIKE YOU
PERSONALIZED SUPPORT & BUILT-IN ACCOUNTABILITY
- WELCOME CALL
- CLEAR, 9-WEEK ONBOARDING
- 1:1 ANNUAL GAME PLANNING
- WEEKLY OFFICE HOURS
- MONTHLY GROUP COACHING
WITH EXPERTS - ADDITIONAL GROWTH OPPORTUNITIES TO MATCH YOUR CEO JOURNEY
CRYSTAL CLEAR STRATEGIC VISION & COACHING WITH CLINT
- MAP OUT YOUR WEEK SESSIONS
- MONTHLY 30-DAY PLANNING SESSIONS
- QUARTERLY 90-DAY PLANNING SESSIONS
Ready for an incredible year of transformational curriculum and coaching to
grow your studio and reclaim your life?!
Choose your plan: 12 monthly payments of $500 OR one annual payment of $5,000.
Would you be worried about
the investment if you got
results like these?
JOIN THE INNER CIRCLE TODAY!
I WANT YOU TO TAKE A MOMENT AND IMAGINE...
Imagine leaving your studio behind and going on an extended vacation knowing with 100% certainty that your studio is not only functioning, but actually growing while you’re away.
Imagine leading a team you love and trust completely, where every single member of that team is in total alignment with your values and vision.
Imagine attracting, enrolling and retaining more students and serving those students and your community in creative, exciting and impactful ways.
Imagine opening up new revenue streams, expanding your empire and becoming the strong, confident leader you were born to be.
Imagine never feeling alone in your studio journey or having to wonder “Who should I ask about this?” again because you’ve got a tribe that has your back.
THAT’S WHAT LIFE LOOKS LIKE AFTER THE INNER CIRCLE
Samantha Price
The Inner Circle has helped me to get clarity on my vision, my why, and establish an incredible studio culture.
Melodie Chaktoura
Before the Inner Circle, I had no direction. But I know feel and act like a True CEO!
Veronique Sevigny Le-Clerc
Since joining the Inner Circe, we've double our students, I feel like a CEO, and I now can take days off every week.
Jessica Gwozdz
Before the Inner Circle, I was trying to do everything and lacked clarity. Now I have a clear vision, and am back to enjoying my time in the studio.
Heather Buelow
Since joining the Inner Circle I've learned to become the CEO of my studio, I now take vacations, and my studio is flourishing.
YOU. ARE. READY.
Invest in your studio, invest in yourself as a leader and as an individual.
The transformation that the Inner Circle brings does not stop at revenue. Imagine never feeling alone as a studio owner again. Imagine feeling confident in your business decisions and leadership choices. Imagine less stress and more joy.
STILL HAVE QUESTIONS?
We invite you to email hello@dsoa.com with any additional questions.
You can also book a call with a studio growth strategist to have the opportunity to get all your questions answered privately on a phone call with one of our staff members. They will happily discuss your unique situation and advise you on whether this program will be the right fit for you.
We are looking forward to working alongside you to build the studio of your dreams!
Join the Inner Circle today!
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