The New Season, New Students Sprint Starts in:


july 17-24 | POWERED BY THE DSOA

JULY 17-24

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Don't miss this 6-day free workshop exclusively for Dance Studio Owners! 

DURING our 6-day FREE TRAINING, you’ll…

  • Discover how to BOOST YOUR PROFITS (and have fun running your studio again!) with 30-50 new enrollments each and every month 
  • Get the proven tools & resources – that require zero technology experience – that will help you dramatically transform your business 
  • Quickly and easily build the exact year-round marketing systems that will not only increase your income... but will help you regain control of your studio and get your life back!
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It’s happening July 17 - 24th, 2023 (Live and completely virtual)

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Expert trainings by industry experts 9am PT / 12pm ET each weekday

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Q&A sessions following the training to make progress in real time 

Secure your spot now!

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*It's totally free

Daily Rundown

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Map out your route to massive studio growth

12:00 - 1:30 pm ET

On Day 1 you will: 

  • Use the Growth Pillar Pathway to understand your most profitable next steps 
  • Discover and leverage the Core-4 Elements of every successful studio 
  • Map out your B-I-G Student Attraction Goals for the next 12 months 


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How to get record new students from start to finish

12:00 - 1:30 pm ET

On Day 2 you will: 

  • Plan your entire Lead Generation Flow from seeing an ad to booking a trial 
  • Use our Found You Formula to rock trial bookings & leave no student behind  
  • Discover the 5 Stand Out Ingredients you need to rise above the competition 
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“We were at 120 students last June and as of March we reached 300 students which is bonkers and literally making me sick and excited. Thank you for making this little studio stand out and believe we can dream big.”

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Done-for-you tactics and proven strategies to fill your classes to capacity

12:00 - 1:30 pm ET

On Day 3 you will: 

  • Use our Fill Your Class Formula to fill every class you offer to capacity  
  • Take advantage of our proven Offers That Go the Distance System to demonstrate your value & easily score enrollments 
  • Leverage our Branding Principles & Promise Building Blocks to position your studio offer as a no-brainer

how would you like 60 new leads right after this training?

“60 new leads from July. Scheduled 20 trials in early August! So far 5 have completed their 3 trials and registered. 16 are currently in the process of having trials. My goal for September is to register 40 new students who enroll in our 3 class package — feeling excited.” 

Complete clarity on your numbers and increased profits with 3 easy steps

12:00 - 1:30 pm ET

On Day 4 you will: 

  • Identify top studio pricing mistakes and how to avoid or fix them
  • Define the most profitable revenue streams in your studio
  • Create an action plan to reduce expenses and increase profits (without losing staff or increasing your work hours) 
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“Y'all. Thank you. After the incredible 6 days of training, I've started to revamp my marketing, made goals and a step by step process to 'roll back the discount' and do away with unlimited classes to hit with new September registration and been more positive and excited to own my business than I have been since 2016! I made a post last night regarding still accepting registrations and I have THREE new students starting TODAY!! 3 new students in 17 hours.” 

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Win back any students who have left over the years and re-enroll fence-sitters for this season

12:00 - 1:30 pm ET

On Day 5 you will: 

  • Create the high-retention Onboarding Blueprint to maximize your new student’s first 7 days 
  • Begin using the Commitment Campaign to create raving fans who share and refer you to anyone who will listen 
  • Get plug and play retention tools to boost your re-enrollment numbers & your in-studio customer experience 

This studio owner brought back 29 students!

“​​Today was a wonderful day as we managed to re-enroll 29 students that we lost previously.”


12:00 - 2:00 pm ET

On Day 6 you will: 

  • Learn the 9 pillars to understanding who you are and what makes you truly stand out from the competition.
  • Discover how to take your studio from surviving to thriving
  • Get the blueprint to turn followers into fanatics
  • Chart the path to future proof your studio 
  • Meet some exciting surprise guests & get a chance to win an amazing prize (worth over $499!)

doubled what was expected!

“I've had 94 students sign up for summer class.... And I've converted 63 of them for fall students. It's double what I expected for my first year.” 

*It's totally free

This sprint is for you if you are...

  • New studio owners who want to fill their studio quickly & easily 
  • Veteran studio owners who want to keep up with the changes in the world
  • Studios in big cities who want to stand out from the competition
  • Studios in small towns with limited reach but lots of spots to fill  

This Sprint is NOT for you if you…

  • Are stuck on the idea that you simply don’t have the time to put in the work 
  • Constantly look for reasons that your success is out of your control 
  • Are simply just looking and don’t really intend to implement what you learn 
  • Think that you can get these results withOUT showing up and participating fully 
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Meet your Host

Hi! I'm Olivia-Mode-Cater, the Director of DSOA -- the world's largest community of dance studio owners and powerhouse behind the Inner Circle coaching program. I've spent my entire life in dance studios, building businesses in the dance industry and delivering training and support to guide studio owners in their own entrepreneurship journey.

I have a deep-seated passion for supporting and guiding the next generation of dance studio owners with practical solutions to common problems -- including how to get more students to sign up for your classes. 

I know that running your business and delivering incredible value to your students can feel LONELY and ISOLATING at times, which is why this Sprint is designed to empower you with the expert systems, community, support and inspiration you need to reach even your scariest studio goals. 


I believe in you, and I’m so glad you’re here... 

Here’s how it all works…

Everyday at 9am PT / 12pm ET from July 17th to July 24th, Olivia is going to go LIVE on Zoom and in our private New Season, New Students Sprint Facebook community for 90 minutes with an easy-to-follow, proven and powerful training designed to get 30-50 new students enrolled every month.

Plus, 5 of the Inner Circle's expert Studio Growth Coaches, who have each built their own million-dollar studios, are joining Olivia to share some additional insights and inspiration to implement these learnings into your own studio!

As you digest the training, you’ll have the floor to ask Olivia and our IC coaches questions about the day’s training, make progress in real time and stay on track with your new student attraction goals!

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After our 6 days together you'll have all the tools, resources & support you need to:

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Fill your studio with fresh new faces for the Fall & parents excited to bring their kids to class

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Win back any students who have left over the years with reliable re-enrollment & retention strategies

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Leave empowered and equipped to prevail over any economic changes that come our way

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Stand out from the competition with trusty, time-tested student attraction tools & resources

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You’ll leave with a complete step-by-step plan that’s proven to work for every type of studio: new, old, big, small and everything in between.

Don't believe it?

This level of expert training usually goes for $3,000 and is implemented over 8-weeks

But we’ve condensed the most critical pieces of the puzzle into a 6-day
virtual event that you can attend, totally free of charge.

Why are you giving it away for free?

Well, there are three BIG reasons.

We recently did a survey of over 1,000 studio owners and were alarmed to discover critical areas where so many are struggling...

  1. Studio owners are overextended. The number of hours owners report spending in the studio each week -- often in unprofitable studios -- tells us that they need systems. Without systems, a studio owner cannot step out of the weeds of the business and focus on their core role: CEO.
  2. Low student retention rates. Studio owners reported that they retain just 50-60% of students from season to season! This means that they are exhausting energy finding twice as many students as they should have to each season to fill their classes. In a dance studio, a retention issue is one of the most EXPENSIVE flaws you can be faced with.
  3. Perhaps the most critical struggle we want to address is studio owner salary. So many studio owners report paying themselves NOTHING and we believe it's time to defeat the "starving artist" mentality once and for all. You deserve to be compensated for the incredible impact your studio has on dancers and their families. But if you're struggling to enroll enough kiddos to break even, let alone turn a profit and pay yourself, we can help.


The DSOA's mission is to provide studio owners the tools and resources needed to attract and retain students, increase profit, and reduce stress.

And the first step is to help you hit your enrollment numbers out of the park this season. 

These Sprint strategies are a sure-fire pathway to making profits now and seeing long-term studio success, no matter what the future brings. 

And we just couldn’t imagine putting these game-changing and studio-saving strategies behind a paywall. 

That’s why we’re offering these proven, rinse and repeat marketing trainings - absolutely free.

Register FREE below!

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Learn How to Enroll 30-50 New Students Every Month

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