On your mark... get set... 2025 enrollment goals!
get 30-50 new students
Jan 13 - 17 & 21 | 12 - 1:30pm ET Daily
2024 may not have been the spectacular dance year you hoped for.
And you’re not alone – many Studio owners feel frustrated and behind where they wanted to be by now.
The 2024 Olympics sent droves of kids to gymnastics instead of into dance studios.
The entire Fall dance season was eclipsed by the big U.S. election.
And talk of a possible recession had lots of people on edge.
So if you’re feeling demoralized, remember that it’s NOT JUST YOU.
It’s time to brush yourself off, reset your studio, and pick up your pace…
Because with DSOA’s brand-new training, you can sprint towards your enrollment goals faster than ever before.
Fast, sustainable growth IS possible – No matter what you’ve been told.
You may have gotten the idea that growing your dance studio has to be time intensive, expensive, complicated, and exhausting.
It may seem like you’re in for a multi-month marathon instead of a quick, effective sprint to the finish line.
But that’s simply not true.
With the right mindset and good systems in place, you can gain new students and raise your profits RIGHT NOW.
Not later.
Not after you’ve poured more sweat, blood, and tears into your studio…
Not once you’ve spent a ton of money on elaborate marketing and complex systems.
Right. NOW.
Introducing:
NEW YEAR, NEW STUDENTS SPRINT
The New Year New Students Sprint is specifically designed for dance studio owners that are sick of waiting for things to change and want to get 30-50 new students fast.
This material is immediately actionable, and you’ll even learn strategies you can test out the SAME DAY you learn them.
In this one-of-a-kind, LIVE virtual training, we’ll guide you through every single step you need to follow to make 2025 your best year yet (in just 90 minutes daily over 6 days).
Join the New Year New Students Sprint to:
- Enroll new students FAST (no more letting leads slip away!)
- Fill your studio with DREAM students instead of attracting wrong-fit families
- Demystify marketing and master your messaging for daily leads
- Create foolproof systems that allow you to slash your hours while earning more
- Gain confidence with your studio’s finances…
...and more!
Who is the New Year, New Students Sprint for?
The New Year New Student Sprint is for Studio CEOs in the following situations.
You didn’t hit your goals for 2024 and you need to boost your numbers ASAP.
Stop and take a deep breath. There is hope, and it starts right here.
We’re here to offer you immediate, powerful help without shame, judgment, or an overwhelming to-do list.
The methods you’ll learn in this training are immediately actionable and you can implement them ASAP to create an influx of new students that will take you from barely surviving to thriving.
You’re not currently in crisis, but you’re feeling stuck, burned out, and like you’re working very hard with nothing to show for it.
You’re in the right place! The New Year New Student Sprint will get you out of your rut, slash your workload significantly, and get you back on track to your goals.
If you join us, you can expect to work fewer hours per week, improve your income, clarify your creative vision, and regain control of your studio’s destiny.
There’s no rule that says studio ownership HAS to be hard, so we’re here to make it easier!
Against all odds, you had a GREAT year in 2024, and you want to keep the positive momentum strong so you can beat your record in 2025.
If you’re ready to take a victory lap, celebrate your growth, and explore a fresh set of goals and desires, we can’t wait to meet you!
You can think of the New Year New Student Sprint as a mini-retreat. You’ll be able to reflect on what’s working, troubleshoot what’s not and build community with other Studio CEOs who share your values.
By the end of the training, you’ll feel refreshed, inspired, and prepared to tackle whatever comes next.
Who the New Year, New Students Sprint is NOT for?
This training is designed for Studio CEOs who are receptive to new ideas, LOVE their industry, and are eager to progress.
So if you feel like you have nothing left to learn, you’re lukewarm on dance, and you’re not interested in exploring new perspectives…
You may not enjoy being surrounded by a group of relentlessly positive and highly motivated dance entrepreneurs who are eager to support you.
If you’re curious, but the thought of fast growth is making you a little anxious, DON’T WORRY!
You can implement the systems we teach at your own pace. Our methods will not only encourage growth– they’ll increase your capacity to handle a larger student body with no extra stress.
Meet your Sprint Coach
Olivia Mode-Cater, CEO of the DSOA
Hi! I’m Olivia Mode-Cater, CEO of the Dance Studio Owners Association, and I leverage a lifetime of firsthand experience in the dance world to help you sail past the finish line on all of your most ambitious goals.
After training thousands of studio owners worldwide, I can affirm you don’t need to pile on more hours, run your budget dry, or get a business degree to create the joyful, highly-profitable studio of your dreams.
I love working with dance entrepreneurs who tackle every obstacle in their path to success and refuse to take “no” for an answer.
The idea that significant growth is difficult and time-consuming is just a myth, and I’m here to show you that you can raise your enrollment numbers fast without sacrificing sustainability.
I’ve successfully helped scale three of the biggest international brands in the dance industry, and I’ve also helped studio owners just like you generate millions of dollars in revenue by teaching them how to grow a loyal student base and reduce their stress.
Join me in the New Year New Student Sprint to create clarity, tackle your 2025 goals head-on, and create your best dance season yet.
Details
Price: $0
Put your wallet away! The New Year New Students Sprint is FREE OF CHARGE.
This kind of thorough, actionable, plug-and-play material is usually only found inside business coaching containers that go for $5,000 or more… so hop in for free while you can.
Mark Your Calendar:
The New Year, New Students Sprint is LIVE and it will run Monday through Friday, January 13th-17th, with a special masterclass called Marketing Mastery in Minutes on Tuesday, January 21st.
You have the opportunity to significantly level up your entire studio in less than a WEEK for free.
Each LIVE session will run for about an hour and a half (in other words, less time than the average Netflix binge or social media “doomscrolling” session).
Sneak Peek
Day 1 | Monday
Vision to victory:
Setting enrollment goals that stick
How clear is your vision for 2025?
If you’re feeling directionless and scattered, with no actionable goals or obvious next steps for growth, Day 1 will cut through your overwhelm and create CLARITY.
Get excited for the New Year, set your anxieties aside, and sharpen your focus.
Because once you’ve decided where to go next, nobody will be able to stop you.
Day 2 | Tuesday
Enroll with Ease:
Creating a Seamless Sign-Up Process
What if signing up for your studio felt like magic? What if you helped new dance families feel a deep sense of belonging that made commitment irresistible?
If you’ve ever been confused because you’ve lost a potential student for no apparent reason, you’ll learn exactly what happened– and how to make sure it never happens again.
A seamless enrollment process builds trust with new students before they even set foot in your studio. And Day 2 will teach you exactly how to make this happen for every family (without piling more work onto your plate).
Day 3 | Wednesday
Find your fit:
Attracting your ideal students
What would happen if your studio was filled with just your dream students?
If you’ve struggled to attract the kind of families that make studio ownership an absolute joy, you might be subconsciously projecting the wrong message.
On Day 3, you’ll learn exactly how to stand out from your competition and draw in the right students for YOUR studio.
You deserve a consistent stream of high-quality leads pouring into your studio… and it’s easier to achieve than you might think!
Day 4 | Thursday
Smart money moves:
Your guide to lasting financial wins
No dance studio owner should fear having to shut their doors or scale down their space because of their finances.
You CAN earn what you deserve while staying accessible to your community at the same time.
So if you’re sick of unpredictable cash flow, feel pressured to give away “freebies,” and can’t pay yourself a decent salary, don’t miss Day 4.
Day 5 | Friday
The Comeback strategy:
Winning back lost families
What would it mean to your studio if you could bring 10 families back this month?
It happens to the best of us– they drift away, either to other activities or other studios. But that doesn’t mean they’re lost forever.
Day 5 is a deep dive into what causes students to stay loyal for years. And if you implement these strategies, you could end up re-inspiring commitment from some of your favorite long-lost students without having to beg or discount.
(You’ll also learn how to draw your current students in closer so they won’t dream of leaving you for soccer or gymnastics.)
Day 6 | tuesday
Marketing mastery in minutes
5 quick wins for studio growth
We're capping off a value-packed 5 days with this 2-hour marketing masterclass! We'll dive into five marketing methods with immediately actionable takeawyas:
1. The hero needed to get more yeses
2. How to win with speed in marketing
3. The #1 way to connect with new dance parents
4. Where your best marketing content is currently hiding
5. Facebook ads red flags that are killing your conversion
Still thinking it over?
Here's what clients from past DSOA trainings and
challenges have to say:
“Loved this challenge! It was just what I needed to inspire action, as well as planning for the growth I want to see [this year].”
Kelly Stento
“15 new leads! Within three days of my FB ads being up! They are all scheduled to dance next week. I’ve never had this much success with a FB Ad. This challenge was a game-changer!”
Annabelle Kay Gardiner
“Already got 4 responses that were ghosting me before! 2 registered.”
Lacey Smith
Ready or not, 2025 is HERE. Stop putting your success off and take action NOW.
If you’re done hoping for things to get better someday and you’re prepared to grow your studio ASAP, you’re in the right place.
Your goals won’t wait for you forever. It’s time for you to clarify your vision, gather the tools you need to thrive, and tackle what needs to be done before it’s too late.
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